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AEO for SMEs: appearing in AI answers

More and more customers ask an assistant before searching on Google. AEO means making your information so clear, verifiable, and structured that an agent can understand it and cite it accurately.

  • Turn services, pricing, and service areas into clear answers.
  • Create FAQs that answer real customer questions.
  • Improve structured data, sources, and trust signals.
Terminal
Minimum profile an AI should understand:
empresa: "ACME Bike Shop"
servicios: ["bicycle repair", "e-bike maintenance"]
zona: "Valencia"
precios_desde: "25 EUR basic tune-up"
horario: "Mon-Fri 9:00-18:00"
pruebas: ["reviews", "case studies", "real photos", "warranty"]
faq:
  - "Do you repair electric bikes?"
  - "How long does a tune-up take?"
  - "Do you provide a quote before repairing?"

What to create first

Sources agents can cross-check

Assistants usually combine your website, public profiles, reviews, directories, social content, and cited material. Your job is to reduce contradictions.

Terminal
aeo_inventory:
  website:
    services: "/services"
    pricing: "/pricing"
    faq: "/questions"
  profiles:
    google_business: "updated"
    linkedin: "consistent"
  proof:
    real_cases: 3
    own_photos: true
    updated_at: "2026-07-12"
  contradictions_found:
    - "different opening hours in old directory"
  • A services page with guide prices and boundaries.
  • An FAQ with customers' exact questions.
  • Real case studies, your own photos, and your work process.
  • Structured data for your business, organization, and FAQ.
  • A "how to choose" page that educates without aggressive selling.
Complete Aulafy mapSee how this lesson fits without leaving your path.

Complete Aulafy map

How all courses connect

This is not a checklist. Start with the foundation, choose an outcome, and go deeper only when your project needs more control.

  1. 1Understand
  2. 2Apply or build
  3. 3Operate with confidence
01

Choose an application

Turn the foundation into a visible outcome: a website, a business improvement, media, or an interactive experience.

Continue into the technical branch when you need to maintain code, data, or infrastructure.

02

Build with code

Prepare your environment, work with coding agents, and run models while keeping control of your projects.

This branch prepares you to design and operate reliable AI systems.

03

Take systems to production

Combine retrieval, agents, evaluation, security, deployment, and model adaptation when the problem requires it.

You do not need every course: choose the component your system needs and return as it grows.

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